Join our newsletter to stay up to date on features and releases
Roadmap for Development of the Irish Design Sector
The Expert Group on Future Skills Needs recently published Together for Design: Digital, Product and Strategic Design Skills of the Future. The Expert Group Steering Group was chaired by Andrew Bradley, Managing Director of Bradley Brand. The publication of Together for Design in a seminal moment in development of the design profession in Ireland. Implementing the recommendations will ensure design practice is embedded into Irish enterprises, as well as our society at large. The report is a wonderful collaboration between designers, academia and enterprise, and it is exciting to see the design community continue this collaborative spirit in its implementation.
The predecessor to this report, Winning by Design (2017), established that design is a crucial component of competitiveness and innovation; and that product, digital and strategic design skills will be increasingly important as digitalisation calls for solutions to significantly complex problems across industry and society. Together for Design is the natural progression of this work, predicting the demand for cross-disciplinary design skills and setting out the next steps for Ireland to realise its potential and become a leader in design thinking.
Some the key take outs from the report are:
By any measure, the outlook for design in Ireland is very exciting, as the profession truly comes of age. The digital transformation of our society will see the demand for design expedited as enterprises and organisations seek to stand out on-line by enhancing their customer experience.
Brand will define it. Design will create it.
#TogetherForDesign
Full report: download PDF
To compete in any economic climate, brands must anchor their marketing efforts around a clear brand positioning. It’s tempting to be overly tactical with your ‘Covid-19 era’ messages, but that could mean your brand has unintentionally drifted off course. Now’s the time to re-anchor your brand.
Read MoreWe have long admired Social Entrepreneurs Ireland and the work they do, so we are delighted to announce our three-year pro bono partnership with them.
Read MoreBrand leadership is about seeing flying machines in a stack of paperclips. Brand leaders come in all shapes and sizes too, as it’s not necessarily the market share leader that is the brand leader.
Read MoreThe first wave of the coronavirus storm has hit us all hard. These are deeply troubling times. Businesses all over the country are uneasy, concerned for their people and worried for their futures. To beat this quickly we must be united, together (whilst keeping a safe distance apart).
Read MoreDiscover why Bradley Brand and Design are a Studio Sponsor of the Why Design? event on 4th March.
Read MoreOn November 7th, 2019 the Design Leaders Conference will be taking place once again. This event focuses on developing the leadership skills of Irish designers by bringing together thought leaders to lead business focused conversations.
Read MoreWith so many brands being seen by consumers on a daily basis, we often get asked how can a brand ensure stand out in a crowded market, while making sure that the customer understands our product or service offering?
Read MoreWe are regularly faced with many clients that have issues that they don’t seem to be able to fix, such as people not understanding how to use their product correctly
Read MoreIn order to successfully build you brand, you need to start by figuring out certain important elements of your brand.
Read MoreYour window display has the potential to attract customers into the store and research shows that good displays can increase brand sales in excess of 540%.
Read More
