+353 (0)1 293 7787
hello@bradleybrand.ie
109 Q House,
Furze Road,
Sandyford, Dublin 18
Ireland, D18 E6H9
We ensure your
brand is more than
the sum of its parts
Before we start any creative or digital brief we discuss with our clients to ensure the building blocks for a strong brand are in place first.
and company culture.
Your brand purpose must demonstrate a clear ‘reason for being’ that resonates with your target audience. It must be consistent with your company values and that of your target audience. If not, then your brand quickly becomes irrelevant to them.
A clear market position ensures that your brand purpose and business opportunities are addressed. Our panel of experts can determine if you have a clear brand positioning, that ensures your brand building activities are focused where they need to be.
Sometimes we see things you don’t! Having an object viewpoint allows us to see the value of what a brand already has.
Brand essence is more than your brand’s personality. It’s the DNA of your brand, and it doesn’t change over time. The more distinctive, desirable, and relevant your brand is will determine how quickly you build consumer loyalty.
What problem does your brand solve? Does your brand offer anything no other brand does? A strong value proposition will ensure your margins are maintained and improve your ability to attract and retain customers.
Developing the right image for your brand involves design, language imagery and bringing all of these together in a cohesive unique way.
Brand strategy with an internal lens to get all employees on board with company values and vision. Creating a sense of belonging to motivate the whole team to ensuring togetherness in both successful and challenging times.
Your mission focuses on your objectives today and how these will be delivered on. Your vision sets out your aspirations on where you want to go as a business and as a team.
"While Bradley have been instrumental in developing our retail brand they have also assisted in helping us position our corporate brand, in both domestic and international markets. Above all else, they have a great understanding of the dynamics that exist within our business."
Caroline Keeling, CEO, Keelings
"Aligning with bringing all our motor brands and people into one building we engaged Bradley to define what ‘One Gowan’ would stand for and how this might be communicated within our company. In Gowan Auto, we have defined a new purpose to drive our future growth."
Mick Dwan, Managing Director, Gowan Group
"In Bradley we found a consulting partner who understood our needs and the needs of our target audience. Their professional approach and integrity throughout the process allowed us to fundamentally reposition our brand."
Tracey Donnery, Executive Director, Skillnet Ireland
Sign up for industry views, Bradley news, and all things brand.
T +353 (0)1 293 7787
E hello@bradleybrand.ie
109 Q House,
Furze Road,
Sandyford, Dublin 18
Ireland, D18 E6H9
