You already know Lycra and Gore Tex as brands. Now add DEJA!
DEJA is the world’s first brand dedicated to celebrating “recycled polyethylene terephthalate” or rPET for short! Think plastic bottles, ground to a flake and then reformed to produce a fibre, again and again and again!
Developed by Wellman International, Co. Cavan, part of the Indorama Ventures Group of global companies, DEJA is the first initiative of the company to encourage manufacturers (their clients) to use DEJA in their products to give the consumer the sustainable choice.