For any new craft brewer, getting a listing is important. But to stay listed the brand must stand out on a shelf. We were tasked with refreshing the brand to stay relevant in a crowded marketplace.
Since Bradley’s intervention, Mont has had much more shelf impact and brand recall.
“As the beer sector continues to diversify and grow we decided it was a good time to re-evaluate our packaging and so we partnered with Bradley to audit our packaging and to make suggestions that would make a real shelf impact. As Ireland’s super-premium lager, we needed a super-premium pack to match. Bradley approached our project with a honed sense of purpose and delivered a pack that has been warmly and widely welcomed in the marketplace. Due to this initial partnership, we further engaged with Bradley across a spectrum of brand strategy and marketing requirements, they’ve never let us down.”
Michael Cowan, Founder, Manor Brewing Company